Retail

Throughout the product lifecycles, new releases and special promotions of our clients’ innovative products, in-store experience is critical in ensuring brand positioning is maintained, there is a smooth sales transaction and that customers are kept informed about the latest product releases.

Integra works with our clients' marketing, sales and product management teams to provide deep knowledge and insights into the successful design and execution of hero displays, customer experience centres, point of sale displays, customer checkout optimization and merchandising displays to provide maximum impact, brand positioning or re-positioning to increase retail sales. 

All our displays are informed by many considerations – including the brand, key messages, advertising campaigns, in-store positioning and real estate, retail marketing targets, customer experience, manufacturability, delivery and in-store assembly.

We have experience is a diverse range of retail and product marketing projects including:

  • Fast moving consumer goods

  • Trade tools

  • Industrial tool accessories

  • Power tools

  • Garden tools & accessories

  • Domestic appliances

  • Product accessories

  • Fashion accessories

  • Retail checkouts optimisation and upgrades 

  • ….and more